Cindy Curtin Knezevich
770-352-1300
cindyk@jacada.com
Peter L. Seltzberg
Hayden Communications
646-415-8972
peter@haydenir.com
Press Release
The Hartford Completes Implementation with Jacada
ATLANTA, June 22, 2004 – Jacada Ltd. (NASDAQ: JCDA), a leader in solutions that accelerate business improvement, today announced that The Hartford, one the largest financial services and insurance companies in the U.S., has implemented Jacada technology within its commercial and personal lines operations.
With intense competition in the industry, insurance companies are looking for ways to simplify business processes for their employees, brokers and agents. Many insurance companies have benefited from using Jacada to deliver simplified user interactions to independent agents over the Web. By enhancing usability and making applications, such as quoting and submission, easily available over the Web, remote agents experience a faster and easier transaction.
Jacada Fusion delivers 'The Perfect Interaction' between people, processes and information, and eliminates the problems that arise from maintaining multiple complex applications, such as corporate-wide CRM systems, in-house developed programs, and those inherited through acquisition. Jacada Fusion rapidly improves business processes without rewriting or replacing the underlying applications, thus achieving significant payback and performance results.
"Insurance companies today are faced with a myriad of systems that support various processes within their business," said David Holmes, executive vice president at Jacada. "Jacada Fusion integrates all types of applications including Windows, Web and Host, to deliver a simplified user interface that eliminates the need to navigate between multiple applications. By streamlining processes and eliminating keystrokes, organizations can improve usability, reduce training time, and ultimately drive incremental revenue."
This press release contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, such as statements relating to future financial results and plans for future business development activities, and are prospective. These statements include all statements that are not statements of historical fact and consists of those regarding intent, belief or current expectations of the Company, its directors or its officers with respect to, among other things: (i) the Company's financing plans; (ii) trends affecting the Company’s financial condition or results of operations; and (iii) the Company’s growth strategy and operating strategy (including the development of its products and services). The words "may," "could," "would," "will,” "believe," "anticipate," "estimate," "expect," "intend," "plan," and similar expressions or variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of the future performance and involve risks and uncertainties, many of which are beyond the Company’s ability to control. Actual results may differ materially from those projected in the forward-looking statements as a result of various factors including the performance and continued acceptance of our products, general economic conditions and other Risk Factors specifically identified in our reports filed with the Securities and Exchange Commission. The Company undertakes no obligation to update or revise any forward-looking statement for events or circumstances after the date on which such statement is made. The Company cannot assess the impact of or the extent to which any single factor or risk, or combination of them, may cause. For a more complete discussion of risk factors, please see the Company's Form 20-F and other Statements filed with the Securities and Exchange Commission.

